The series of promo posters for Moscow-based art school are filled with the Hogwarts-inspirated mythology and punctuated by connections to the fine art of the past. Truth be told, we felt incredibly witty making those visual links and turning the romantic hero of Fragonard's peice “The Swing” into a narcissistic chap doing a selfie
Jean-Honoré Fragonard → The Swing, ca. 1767
Neon Park, artwork for album → Sailin´ Shoes, 1972
Shuka Design Bureau → Promo poster fragment, 2013 ca.
Shuka Design Bureau → Promo poster fragment, 2013
At some point we realised we had to think of the recurring character to link our posters together even more tightly. What at first was the 15 minutes of fame for our very own Andy Warhol on just one poster later became a “Where’s Wally” style story. Find ’em all!
Andy Warhol → Campbell’s Soup Cans, 1962
Andy Warhol → Silver gelatin print, 1986
Andy Warhol's → Inspiration set, 1964
Andy Warhol → Polaroid self portrait, 1968
Even though Quentin Tarantino replaced Andy on this one, there’s still a bit of Campbell’s lover left (hint: Quentin’s shadow doesn’t look like Quentin's one, right?). We also paid our tribute to Jo Nesbø’s “Snomannen” (“Snowman”) here. Literally
Jo Nesbø → Snomannen, 1982
Stay Puft Marshmallow Man → The winter version
Jo Nesbø → The portrait
Shuka Design Bureau→ Promo poster fragment, 2015
This poster is a clear homage to David Hockney’s “A Bigger Splash”. Since it’s considered that the main attraction of the original painting is the mystery jumper we decided to list all the suspects: a mermaid, a curvy girl with flippers, a perescope dude and once again Andy Warhol among others
David Hockney → A Bigger Splash, 1967
David Hockney → Some b&w photo
Sometime a banana is just a... → Peel slowly and see, 1967
Shuka Design Bureau → Promo poster fragment, 2014
Deliverables: illustration for posters exuding deep love and care for details as well as neat typography