flatplan

apartment story

Flatplan sells better living through better planning. They develop renovation plans for standard apartments bases on best works of famous architects and interior designers. Customers receive a detailed estimate, step-by-step plans for construction workers, list of materials and reference 3D renders.

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The idea of the Flatplan identity is that changes can be planned — if they are changes for the better.

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The name itself is a play of words. It is both the literal plan for one’s flat, or apartment, or a house. And it is also the typographical publication flatplan, the way to organize endless chaos into a neat plan. Neatly rearranged letters show that the customer is in control.

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Flatplan's team
instagram

Simple forms assure the customers that everything will be easy. Bold red radiates confidence.

http://flatplan.design
case visuals
visit flatplan.design
keyvisual animation

We also shot videos for Flatplan.

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Deliverables: Branding, identity, video ad and web site for Flatplan

A Beuys
Fable

pulling rabbits out of dead

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case relatedPosters on the trash cans, Berlin